Retail Manager, Consumer Products - Korea

Netflix
Seoul
Workplace: OnsiteFull timeFunction: Administration & Executive AssistanceExperience: 8+ yearsEducation: bachelorsSkills: ["Relationship building","Entrepreneurial mindset","Analytical judgment","Cross-functional collaboration","Strategic thinking"]

Own Netflix’s consumer products retail strategy for Korea, building retailer and e-commerce partnerships to drive long-term category growth. Lead seasonal and omnichannel retail marketing and activations, manage DTR and strategic e-commerce partnerships, and optimize high-growth retail channels. Translate retail performance and consumer insights into actionable plans, partner cross-functionally across Commercial, Marketing, and Legal, and bring global best practices to local execution.

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Netflix
Netflix
1 month ago

Retail Manager, Consumer Products - Korea

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Job Summary

Own Netflix’s consumer products retail strategy for Korea, building retailer and e-commerce partnerships to drive long-term category growth. Lead seasonal and omnichannel retail marketing and activations, manage DTR and strategic e-commerce partnerships, and optimize high-growth retail channels. Translate retail performance and consumer insights into actionable plans, partner cross-functionally across Commercial, Marketing, and Legal, and bring global best practices to local execution.
Location: Seoul
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Manager level

Key Responsibilities

  • •Architect and own Korea’s long-term retail growth strategy aligned to category priorities and franchise goals.
  • •Maximize seasonal momentum by securing and optimizing retail partnerships around major tentpole events and campaigns.
  • •Identify, secure, and manage high-impact Direct-To-Retail (DTR) and strategic e-commerce partnerships to accelerate growth and ensure premium presence.
  • •Lead integrated retail marketing campaigns and omnichannel activations with retail and e-commerce partners for key launches and seasonal moments.
  • •Drive business intelligence and performance tracking through category analysis, KPIs, and actionable insights across Commercial, Marketing, and Legal teams.

Key Requirements

  • •8+ years of experience in retail, consumer products, licensing, or commercial partnerships with major brands, entertainment IPs, or leading retailers, with a track record of driving business growth.
  • •Established executive relationships with major retailers across buying, marketing, and category management.
  • •Deep expertise across Mass, Specialty, and E-commerce channels, with strong omnichannel retail strategy and execution knowledge.
  • •Ability to identify high-growth retail opportunities, prioritize partners, and develop scalable channel strategies.
  • •Strong commercial and analytical judgment to translate retail performance and consumer insights into growth strategies; English proficiency is critical.
Experience:8+ yearsRetailConsumer productsLicensingE-commerceOmnichannelEntertainment
Education:Bachelor's
Skills:Relationship buildingEntrepreneurial mindsetAnalytical judgmentCross-functional collaborationStrategic thinking
Languages:English

Company Brief

Netflix
Global subscription streaming service that produces and distributes movies, TV series, and games across multiple devices, operating worldwide with extensive original content and localized offerings.
Industry: Streaming Platforms
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Los Gatos, United States
Founded: 1997
Glassdoor
Glassdoor: 4.1
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