Principal Associate, Content Manager

Discover Financial
Plano
Workplace: OnsiteFull timeUSD 109,900 - 125,400 annuallyFunction: Content & Editorial (Writing/Editing)Experience: 5+ yearsEducation: bachelorsSkills: ["Hands-on execution","Attention to detail","Data-informed","Outcome-driven","Qualitative feedback"]

Lead the strategy, creation, and optimization of always-on, omnichannel B2B automotive content for the Dealer audience. Independently drive multi-media editorial work—writing, editing, producing, and managing an integrated content roadmap across blogs, guides, articles, e-books, videos, webinars, and more. Partner with internal SEO/GEO experts, manage an editorial calendar, enhance visual storytelling (graphics, short-form video, photography), and collaborate with agency partners using clear briefs and performance insights.

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Discover Financial
Discover Financial
1 month ago

Principal Associate, Content Manager

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Last checked: 2 hours agoStatus: Live

Job Summary

Lead the strategy, creation, and optimization of always-on, omnichannel B2B automotive content for the Dealer audience. Independently drive multi-media editorial work—writing, editing, producing, and managing an integrated content roadmap across blogs, guides, articles, e-books, videos, webinars, and more. Partner with internal SEO/GEO experts, manage an editorial calendar, enhance visual storytelling (graphics, short-form video, photography), and collaborate with agency partners using clear briefs and performance insights.
Location: Plano
Workplace: Onsite
Employment Type: Full time
Job Function: Content & Editorial (Writing/Editing)
Seniority: Mid level

Key Responsibilities

  • •Independently lead the strategy, creation, and execution of multi-media content while maintaining an on-brand voice for automotive professionals.
  • •Write, edit, and produce high-impact content across blogs, guides, articles, e-books, videos, industry reports, webinars, and more, from creation through publication and optimization.
  • •Partner with internal SEO/GEO experts to ensure content is discoverable and ranks for high-intent Dealer searches.
  • •Build and maintain an editorial calendar aligning content themes with product updates, industry trends, and business goals.
  • •Lead visual identity through graphics, engaging short-form video, and high-quality photography; provide sharp creative briefs and qualitative feedback to agency partners.

Pay and Benefits

Salary: USD 109,900 - 125,400 annually

Key Requirements

  • •Bachelor’s Degree or military experience.
  • •At least 5 years of experience focused on developing and managing content workflow and editorial production.
  • •Experience with content workflow and editorial production, including writing, editing, and producing multi-media content.
  • •3+ years of experience managing external vendors or creative agencies.
  • •3+ years of experience with Content Management Systems (CMS) and modern visual creation/editing tools.
Experience:5+ yearsAutomotive industryB2B marketingMarketing communicationsAdvertising/marketing agency
Education:Bachelor's
Skills:Hands-on executionAttention to detailData-informedOutcome-drivenQualitative feedback
Tech Stack:SEOGEOAIContent Management Systems (CMS)GraphicsVideoPhotography

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Discover Financial
Provides consumer banking products, credit cards, personal loans, and payment services through the Discover brand. It operates a major U.S. financial network and serves individuals and merchants with lending and digital payment solutions.
Industry: Retail Banking
Company Size: Enterprise (1,001+ employees)
Revenue: USD 10M to 25M
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Riverwoods, United States
Founded: 1985
WebsiteLinkedIn