Growth Marketing Manager, SMB Ads

OpenAI
San Francisco
Workplace: HybridFull timeUSD 177,000 - 196,000 annuallyFunction: Marketing & GrowthSkills: ["Writing","Customer judgment","Experiment design","Data analysis","Cross-functional collaboration"]

Build and execute high-velocity growth programs for small business advertisers, driving acquisition, activation, lifecycle, conversion, and early retention. Run experiments across email, in-product, landing pages, audiences, messaging, and offers to move advertisers from interest and sign-up to first meaningful spend and repeat value. Use AI-assisted workflows to prototype, automate, analyze funnel data, generate creative variations, and improve reporting while partnering cross-functionally to ship measurable learnings.

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FursaFursa
OpenAI
OpenAI
2 months ago

Growth Marketing Manager, SMB Ads

āœ“ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 9 hours agoStatus: Live

Job Summary

Build and execute high-velocity growth programs for small business advertisers, driving acquisition, activation, lifecycle, conversion, and early retention. Run experiments across email, in-product, landing pages, audiences, messaging, and offers to move advertisers from interest and sign-up to first meaningful spend and repeat value. Use AI-assisted workflows to prototype, automate, analyze funnel data, generate creative variations, and improve reporting while partnering cross-functionally to ship measurable learnings.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • ā€¢Execute growth experiments across acquisition, activation, lifecycle, and early retention.
  • ā€¢Build email, in-product, landing page, audience, messaging, and offer tests to drive first spend and repeat value.
  • ā€¢Use AI tools to prototype marketing assets, automate workflows, analyze funnel data, generate creative variations, and build internal growth systems.
  • ā€¢Partner with Growth, Product, Engineering, Data Science, and Marketing Operations to turn strategy into shipped experiments and measurable learnings.
  • ā€¢Support improvements to sign-up, onboarding, campaign creation, measurement, advertiser education, and maintain experiment documentation and QA checklists.

Pay and Benefits

Salary: USD 177,000 - 196,000 annually
Equity and Bonus:Equity

Key Requirements

  • ā€¢Experience in growth marketing, lifecycle marketing, product growth, demand generation, or performance marketing.
  • ā€¢Shipped campaigns, experiments, automations, landing page tests, lifecycle programs, or conversion initiatives.
  • ā€¢Comfort working through ambiguous, fast-moving growth problems with incomplete information.
  • ā€¢Strong ability to interpret funnel metrics, campaign performance, experiment results, and customer behavior signals.
  • ā€¢Fluency with AI tools to accelerate marketing execution, workflow automation, analysis, personalization, or prototyping.
Experience:PLG SaaSMarketplacesCommerceFintechLocal servicesCreator tools
Skills:WritingCustomer judgmentExperiment designData analysisCross-functional collaboration
Tech Stack:AI toolsEmailIn-productLanding page testsMarketing automation platformsCRMSegmentationSQLScriptingNo-codeLow-codeGoogle AdsMeta AdsTikTok for BusinessAmazon AdsRedditSnap

Company Brief

OpenAI
Develops and deploys advanced generative AI models (including ChatGPT and DALLĀ·E) and AI infrastructure, providing APIs and consumer products to accelerate safe AGI for broad benefit.
Industry: AI & Machine Learning
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Scaleup
Valuation: Hectocorn (USD 100B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2015
Glassdoor
Glassdoor: 4.4
WebsiteLinkedInGlassdoor