Senior Manager, Revenue Marketing

Trulioo
San Diego
Workplace: HybridFull timeUSD 160,000 - 190,000 annuallyFunction: Marketing & GrowthExperience: 8+ yearsEducation: bachelorsSkills: ["Cross-functional collaboration","Accountability","Stakeholder management","Process improvement","Data-driven decision-making"]

Own demand generation and ABM strategy to acquire net-new mid-market and enterprise accounts, then drive lifecycle marketing to grow and retain existing customers. Partner closely with customer success and sales to connect funnel targets to pipeline outcomes, lead events programs tied to revenue, and hire/structure the growth marketing team. Use AI and emerging technologies to streamline workflows and continuously optimize how the team executes.

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Trulioo
Trulioo
2 days ago

Senior Manager, Revenue Marketing

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Last checked: 11 hours agoStatus: Live

Job Summary

Own demand generation and ABM strategy to acquire net-new mid-market and enterprise accounts, then drive lifecycle marketing to grow and retain existing customers. Partner closely with customer success and sales to connect funnel targets to pipeline outcomes, lead events programs tied to revenue, and hire/structure the growth marketing team. Use AI and emerging technologies to streamline workflows and continuously optimize how the team executes.
Location: San Diego
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Own demand generation and ABM strategy from channel selection through campaign execution for mid-market and enterprise acquisition.
  • •Build and run lifecycle marketing to grow and retain accounts, partnering with customer success and sales on expansion.
  • •Own funnel targets and funnel hygiene end to end, leading day-to-day alignment with SDR leadership on lead scoring, handoff, and account targeting.
  • •Lead the events team and connect event programs directly to pipeline outcomes.
  • •Hire and structure the growth marketing team, designing the function and introducing AI-enabled workflows for testing, targeting, and campaign construction.

Pay and Benefits

Salary: USD 160,000 - 190,000 annually
Perks:Health InsuranceDentalVision401kPaid LeaveParental LeaveLearning Budget

Key Requirements

  • •Bachelor's degree in marketing, business, or a related field, or equivalent experience.
  • •8+ years of B2B SaaS demand generation, ABM, or growth marketing with direct ownership of pipeline and revenue targets.
  • •Direct experience selling into mid-market and enterprise accounts, owning the full funnel across demand generation and lifecycle marketing.
  • •Strong cross-functional operating skills building trust and alignment with sales, customer success, RevOps, and finance.
  • •Power-user experience with Marketo and working fluency with Salesforce; SQL is a strong advantage for funnel data analysis.
Experience:8+ yearsB2B SaaSDemand generationABMGrowth marketing
Education:Bachelor's
Skills:Cross-functional collaborationAccountabilityStakeholder managementProcess improvementData-driven decision-making
Tech Stack:MarketoSalesforceSQLAI

Company Brief

Trulioo
Provides global identity verification and compliance solutions via a cloud-based platform that helps businesses verify customers, prevent fraud, and meet KYC/AML requirements across jurisdictions and industries.
Industry: RegTech
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Vancouver, Canada
Founded: 2011
WebsiteLinkedIn