Senior Manager, Strategic Insights

Visa
Singapore
Workplace: HybridFull timeFunction: Solutions Engineering & Sales EngineeringEducation: bachelorsSkills: ["Storytelling","Synthesis","Stakeholder management","Influencing","Project leadership"]

Lead Visa’s Asia Pacific Strategy, Insights & Analytics function by translating customer, market, competitive, and business intelligence into actionable growth strategies. Partner with Product and B2B Marketing to refine value propositions, segmentation, buyer journeys, messaging, and go-to-market plans for commercial payments, money movement, SMBs, acceptance, and emerging ecosystems. Build executive narratives and lead rigorous research programs, modernizing insight delivery with AI-enabled tools to accelerate impact across the region.

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Visa
Visa
14 minutes ago

Senior Manager, Strategic Insights

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Job Summary

Lead Visa’s Asia Pacific Strategy, Insights & Analytics function by translating customer, market, competitive, and business intelligence into actionable growth strategies. Partner with Product and B2B Marketing to refine value propositions, segmentation, buyer journeys, messaging, and go-to-market plans for commercial payments, money movement, SMBs, acceptance, and emerging ecosystems. Build executive narratives and lead rigorous research programs, modernizing insight delivery with AI-enabled tools to accelerate impact across the region.
Location: Singapore
Workplace: Hybrid
Employment Type: Full time
Job Function: Solutions Engineering & Sales Engineering
Seniority: Sr. Manager level

Key Responsibilities

  • •Partner with Product/B2B Marketing and business teams to identify customer needs, market opportunities, adoption barriers, and growth strategies across commercial payments, money movement, SMBs, acceptance, and emerging ecosystems.
  • •Develop actionable customer, market, competitive, and cultural intelligence to inform marketing strategy, product commercialization, thought leadership, client engagement, and business planning.
  • •Shape strategic narratives and thought leadership via executive presentations, client-facing perspectives, industry viewpoints, and strategic storytelling.
  • •Collaborate across Marketing, Product, Commercial Solutions, Cross-Border, Communications, and market teams to embed insights into planning, campaigns, customer engagement, thought leadership, and growth programs.
  • •Lead and modernize insight delivery by running quantitative/qualitative/mixed-method research programs and leveraging AI-enabled tools to improve insight quality, speed, and scale.

Key Requirements

  • •12+ years of experience in insights, thought leadership, strategy, consulting, market research, marketing strategy, or related disciplines.
  • •Experience supporting B2B Marketing priorities including customer segmentation, buyer persona development, account-based marketing, demand generation, customer lifecycle strategy, sales enablement, or go-to-market strategy.
  • •Experience conducting research for businesses, merchants, SMEs, financial institutions, treasury, procurement leaders, finance decision-makers, or payment ecosystem stakeholders.
  • •Strong ability to influence product commercialization, go-to-market execution, marketing planning, and growth strategies through customer and market intelligence.
  • •Bachelor’s degree in a related field; MBA or postgraduate qualifications are a plus.
Education:Bachelor's in Business, Marketing, Economics, Psychology, Sociology, Arts, Anthropology, Market Research, or a related field
Skills:StorytellingSynthesisStakeholder managementInfluencingProject leadership
Tech Stack:AI-enabled research toolsSynthesis platformsKnowledge management solutionsAutomation

Company Brief

Visa
Global payments technology company that operates the VisaNet electronic payments network, facilitating credit, debit and digital transactions between consumers, merchants, financial institutions and governments worldwide.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 1958
Glassdoor
Glassdoor: 3.8
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