Traffic Manager

Equativ
New York
Workplace: HybridFull timeUSD 60,000 - 65,000 annuallyFunction: Program & Project Management (PMO)Experience: 1+ yearsEducation: bachelorsSkills: ["Detail-oriented","Communication","Multitasking","Autonomous work","Problem-solving"]

Own the end-to-end trafficking of managed service advertising campaigns, from conception through tactical deployment. Monitor KPI performance across external DSPs and act as the liaison across Sales, Product, Finance, and Engineering to ensure smooth delivery. Manage campaign calendars and timelines for clients, identify delivery blockers (e.g., bid density, creative rejection, win rates), and recommend UX/UI improvements to enhance internal tools and platform usability.

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Equativ
Equativ
20 hours ago

Traffic Manager

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Last checked: 4 hours agoStatus: Live

Job Summary

Own the end-to-end trafficking of managed service advertising campaigns, from conception through tactical deployment. Monitor KPI performance across external DSPs and act as the liaison across Sales, Product, Finance, and Engineering to ensure smooth delivery. Manage campaign calendars and timelines for clients, identify delivery blockers (e.g., bid density, creative rejection, win rates), and recommend UX/UI improvements to enhance internal tools and platform usability.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Program & Project Management (PMO)
Seniority: Entry level

Key Responsibilities

  • •Develop and implement campaigns from conception to tactical deployment, owning campaign calendars and maintaining client timelines.
  • •Configure, monitor, and optimize advertising campaigns across external DSPs with diverse KPIs.
  • •Monitor performance and measure campaign success, serving as a liaison across internal teams to ensure consistent delivery.
  • •Collaborate cross-functionally to support clients and ensure campaign success and satisfaction by communicating challenges requiring attention.
  • •Identify and resolve delivery blockers such as bid density issues, creative rejection, or low win rates within DSP environments.

Pay and Benefits

Salary: USD 60,000 - 65,000 annually

Key Requirements

  • •Bachelor's degree in Advertising, Marketing, or another business-related field.
  • •1+ years of professional experience preferred.
  • •Detail-oriented with extreme attention to detail and strong organization.
  • •Strong communication skills for oral, written, non-verbal communication and active listening.
  • •Ability to manage multiple priorities on tight deadlines while remaining effective and efficient.
Experience:1+ yearsDigital advertisingProgrammatic videoRetail media
Education:Bachelor's in Advertising, Marketing, or other business-related field
Skills:Detail-orientedCommunicationMultitaskingAutonomous workProblem-solving
Tech Stack:DSPsPMPsCTVOTTYouTubeDigital displayNative adsContextual targetingPerformance data targetingUX/UI

Company Brief

Equativ
Provides a unified adtech platform for publishers and advertisers, offering ad serving, SSP/DSP capabilities, header bidding, monetization, and analytics to optimize digital advertising across formats and channels.
Industry: Enterprise Software
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Headquarters: Paris, France
Founded: 2001
WebsiteLinkedIn