Associate Brand Manager, V8 Energy & PBB

Campbell Soup
United States
Workplace: OnsiteFull timeUSD 97,800 - 134,500 annuallyFunction: Marketing & GrowthExperience: 4+ yearsEducation: bachelorsSkills: ["Analytical thinking","Problem-solving","Cross-functional collaboration","Communication","Project management","Presentation"]

Drive growth for V8 Energy and Pacific Plant-Based Beverage by turning consumer, shopper, and customer insights into in-year brand decisions. Partner cross-functionally to translate brand strategy into high-impact initiatives, identify near-term growth opportunities using performance analytics and competitive insights, and improve business results through clear narratives, root-cause analysis, and innovation support.

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Campbell Soup
Campbell Soup
2 days ago

Associate Brand Manager, V8 Energy & PBB

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Source: Company careers pageValidated by: Fursa AI
Last checked: 12 hours agoStatus: Live

Job Summary

Drive growth for V8 Energy and Pacific Plant-Based Beverage by turning consumer, shopper, and customer insights into in-year brand decisions. Partner cross-functionally to translate brand strategy into high-impact initiatives, identify near-term growth opportunities using performance analytics and competitive insights, and improve business results through clear narratives, root-cause analysis, and innovation support.
Location: United States
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Transform consumer, shopper, and customer insights into actionable opportunities that shape in-year brand decisions and improve business performance.
  • •Build understanding of category dynamics and human behavior to inform recommendations that unlock incremental growth.
  • •Translate positioning and guardrails into high-impact initiatives that drive relevance and consistency across touchpoints.
  • •Identify near-term growth opportunities using performance analytics, competitive insights, and market trends; translate data into clear narratives and recommended actions.
  • •Partner cross-functionally to align plans, manage tradeoffs, support delivery of financial and demand targets, and help execute innovation initiatives and integrated marketing plans.

Pay and Benefits

Salary: USD 97,800 - 134,500 annually
Perks:Health InsuranceDental401kPaid Leave

Key Requirements

  • •Bachelor’s degree required.
  • •4+ years of brand management experience in CPG or a related industry (MBA counts as additional experience).
  • •Strong analytical and problem-solving skills with the ability to translate data into insights.
  • •Demonstrated ability to manage projects and collaborate cross-functionally.
  • •Strong communication and presentation skills, with a proactive and growth-oriented mindset.
Experience:4+ yearsCPG
Education:Bachelor's
Skills:Analytical thinkingProblem-solvingCross-functional collaborationCommunicationProject managementPresentation

Company Brief

Campbell Soup
Produces and markets soups, snacks, sauces, and packaged food products under brands such as Campbell's, Pace, and Swanson. The company serves retail, foodservice, and grocery customers across North America and international markets.
Industry: Food Production
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Camden, United States
Founded: 1869
Glassdoor
Glassdoor: 3.5
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