Senior CRM and Data Analyst

Hermes
Bangkok
Workplace: OnsiteFull timeFunction: Data Analytics & Business IntelligenceExperience: 3-5 yearsEducation: bachelorsSkills: ["Communication","Analytical","Presentation","Stakeholder management","Problem-solving"]

Senior CRM and Data Analyst will lead customer data initiatives for Hermès’ Maison, owning CRM project deployment, customer behavior analyses, data quality, and clienteling insights. You will collaborate with Retail and CX teams to enhance service, drive high-quality customer data, and deliver actionable analytics and reports to support strategic decisions across omnichannel activities in a luxury retail environment.

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FursaFursa
Hermes
Hermes
3 months ago

Senior CRM and Data Analyst

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Last checked: 6 hours agoStatus: Live

Job Summary

Senior CRM and Data Analyst will lead customer data initiatives for Hermès’ Maison, owning CRM project deployment, customer behavior analyses, data quality, and clienteling insights. You will collaborate with Retail and CX teams to enhance service, drive high-quality customer data, and deliver actionable analytics and reports to support strategic decisions across omnichannel activities in a luxury retail environment.
Location: Bangkok
Workplace: Onsite
Employment Type: Full time
Job Function: Data Analytics & Business Intelligence

Key Responsibilities

  • •Maintain a high level of customer data quality and compliance, including monitoring data quality and security, and training teams on data capture best practices
  • •Develop customer knowledge to better serve our customers by analyzing behaviors and sharing insights with retail stakeholders
  • •Monitor and centralize customer performance reports to track KPIs by store and develop local reports and dashboards
  • •Collaborate with CX, OPS, Retail Compliance, and IT to deploy CRM and data-related projects
  • •Lead CRM and customer data projects deployment across the group, ensuring alignment with local market specifics and group analytics initiatives

Key Requirements

  • •University graduates in related disciplines with at least 3-5 years of experience in CRM or customer data management, preferably in retail or hospitality
  • •Proficiency in Microsoft Office suite (Advanced Excel is a must)
  • •Good knowledge in BI tools (Power BI and/or Cognos IBM) is a plus
  • •Ability to analyze and synthesize information
  • •Fluent in English with excellent oral and written communication skills
Experience:3-5 yearsRetailCRMCustomer data management
Education:Bachelor's
Skills:CommunicationAnalyticalPresentationStakeholder managementProblem-solving
Languages:English
Tech Stack:ExcelPower BICognos IBMCRM

Company Brief

Hermes
Hermès is a French luxury goods house specializing in high-end leather goods, ready-to-wear, accessories, fragrances, and homewares, renowned for craftsmanship and iconic products like the Birkin and Kelly bags.
Industry: Luxury Goods
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Paris, France
Founded: 1837
WebsiteLinkedIn