Manager, Customer Relationship Management Analytics

HSBC
Buffalo
Workplace: OnsiteFull timeFunction: Data Analytics & Business IntelligenceEducation: bachelorsSkills: ["Problem-solving","Planning","Project management","Decision-making","Communication","Attention to detail","Stakeholder management","Prioritization"]

Lead end-to-end customer communications and campaign fulfilment analytics for the US Intl Wealth & Premier Banking business. Manage campaign tracking/analysis, requirements gathering, and communications calendars in partnership with stakeholders and the Group Audit Committee Mexico Campaign Management team. Strengthen quality control and governance to reduce operational risk, design feasible campaign offers, and ensure ROI measurement and continuous optimization using strong quantitative analytics and tools like SAS and SQL.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
HSBC
HSBC
1 day ago

Manager, Customer Relationship Management Analytics

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 58 minutes agoStatus: Live

Job Summary

Lead end-to-end customer communications and campaign fulfilment analytics for the US Intl Wealth & Premier Banking business. Manage campaign tracking/analysis, requirements gathering, and communications calendars in partnership with stakeholders and the Group Audit Committee Mexico Campaign Management team. Strengthen quality control and governance to reduce operational risk, design feasible campaign offers, and ensure ROI measurement and continuous optimization using strong quantitative analytics and tools like SAS and SQL.
Location: Buffalo
Workplace: Onsite
Employment Type: Full time
Job Function: Data Analytics & Business Intelligence
Seniority: Manager level

Key Responsibilities

  • •Support end-to-end execution of customer communication and fulfilment projects, meeting timelines and deliverables.
  • •Partner with business stakeholders to gather requirements, clarify objectives, and translate needs into executable campaign activity.
  • •Manage communications calendar with the Senior Manager, Campaign Management, balancing team capacity with business demand.
  • •Strengthen quality control and governance processes to support error-free campaign delivery and minimize operational risk.
  • •Embed tracking and performance analysis in campaigns to assess ROI, capture learnings, and optimize future communications.

Pay and Benefits

Perks:Wellness StipendMatching Gift

Key Requirements

  • •Progressive analytics experience, ideally in CRM, marketing campaign operations, or data analytics (financial services experience preferred).
  • •Bachelor’s degree in Business, Statistics, Economics, Finance, Information Systems, or Operations Research (Master’s preferred).
  • •Strong quantitative/analytical skills, including database marketing and portfolio management.
  • •Familiarity with campaign execution tools (e.g., PEGA is a plus).
  • •Strong problem-solving, project management, communication, and ability to deliver to deadlines with a quality-first, governance-focused mindset.
Experience:Financial servicesCRMMarketing campaign operationsData analytics
Education:Bachelor's
Skills:Problem-solvingPlanningProject managementDecision-makingCommunicationAttention to detailStakeholder managementPrioritization
Tech Stack:SASSQLPEGACloudDatabase marketingPortfolio management

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

HSBC
Global banking and financial services organisation offering retail, commercial, corporate and investment banking, wealth management, and global markets services across Europe, Asia, the Americas and the Middle East.
Industry: Banking
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: London, United Kingdom
Founded: 1865
Glassdoor
Glassdoor: 3.6
WebsiteLinkedIn