Regional Marketing Manager, ANZ

Mixpanel
Sydney
Workplace: HybridFull timeFunction: Marketing & GrowthSkills: ["Project management","Hands-on execution","Communication","Stakeholder management","Data-driven decision-making"]

Build and execute end-to-end ANZ marketing programs across the full customer lifecycle, with events at the core of the strategy. Own event planning, logistics, and vendor management to drive measurable pipeline outcomes. Test and scale new channels based on results, create customer advocacy and engagement programs, and continuously monitor performance to meet pipeline goals. Serve as the go-to expert on ANZ market dynamics, sharing learnings with APAC and global teams.

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FursaFursa
Mixpanel
Mixpanel
6 days ago

Regional Marketing Manager, ANZ

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Last checked: 4 hours agoStatus: Live

Job Summary

Build and execute end-to-end ANZ marketing programs across the full customer lifecycle, with events at the core of the strategy. Own event planning, logistics, and vendor management to drive measurable pipeline outcomes. Test and scale new channels based on results, create customer advocacy and engagement programs, and continuously monitor performance to meet pipeline goals. Serve as the go-to expert on ANZ market dynamics, sharing learnings with APAC and global teams.
Location: Sydney
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Own and execute ANZ marketing programs end-to-end, including events and customer marketing, from planning through measurable pipeline outcomes.
  • •Manage full event logistics, including venue sourcing, vendor management, on-site execution, and follow-through to pipeline conversion.
  • •Identify, test, and scale new marketing channels based on results.
  • •Build customer advocacy and engagement through community programs that deepen relationships with existing users.
  • •Monitor performance metrics, anticipate risks and dependencies, and proactively communicate them to the APAC Marketing Director and cross-functional partners.

Pay and Benefits

Perks:Health InsuranceDentalVisionWellness StipendPaid Leave401kVolunteer Time

Key Requirements

  • •Track record in B2B or SaaS marketing, or in the analytics space.
  • •Strong project management skills to keep multiple programs moving toward a clear goal.
  • •Ability to operate without an existing playbook, building process where none exists yet.
  • •Bias toward hands-on execution, willing to do what it takes to make programs work.
  • •Comfort connecting marketing spend to pipeline and revenue, with sound business judgment.
Experience:B2BSaaSDigital analytics
Skills:Project managementHands-on executionCommunicationStakeholder managementData-driven decision-making

Company Brief

Mixpanel
Provides a product analytics and user-behavior platform that helps companies measure engagement, retention, and conversions. Mixpanel delivers event-based analytics, funnels, cohorts, and customizable reports to inform product decisions and optimize user experiences.
Industry: Data Infrastructure
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Headquarters: San Francisco, United States
Founded: 2009
WebsiteLinkedIn