Manager, Measurement Analytics

The New York Times
New York
Workplace: HybridFull timeUSD 100,000 - 110,000 annuallyFunction: Data Analytics & Business IntelligenceSkills: ["Strategic thinking","Communication","Stakeholder management","Analytical problem-solving","Consultative partnership"]

Transform NYT advertising data into performance-focused measurement narratives that help Sales, Strategy, and Product teams improve campaign outcomes. Own expertise across NYT research capabilities, lead meta-analyses merging first- and third-party datasets, monitor key trends, and translate complex analytics into clear insights for technical and non-technical partners. Collaborate with Analytics, Engineering, Data Science, and Product Marketing to build and validate new measurement solutions.

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The New York Times
The New York Times
1 day ago

Manager, Measurement Analytics

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Job Summary

Transform NYT advertising data into performance-focused measurement narratives that help Sales, Strategy, and Product teams improve campaign outcomes. Own expertise across NYT research capabilities, lead meta-analyses merging first- and third-party datasets, monitor key trends, and translate complex analytics into clear insights for technical and non-technical partners. Collaborate with Analytics, Engineering, Data Science, and Product Marketing to build and validate new measurement solutions.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Data Analytics & Business Intelligence
Seniority: Manager level

Key Responsibilities

  • •Develop expertise across NYT research capabilities and measurement products that deliver performance metrics across the marketing funnel.
  • •Lead meta-analyses merging first-party and third-party data sources to create unified narratives about the advertising platform and audience.
  • •Monitor key datasets for trends, package insights, and communicate findings to support go-to-market and client conversations.
  • •Perform ad hoc analysis using data tools and third-party datasets to answer business questions for Sales, Strategy, and Measurement teams.
  • •Partner with Analytics teams to guide first-party data dashboard and tool design, and help develop new measurement capabilities, metrics, and frameworks.

Pay and Benefits

Salary: USD 100,000 - 110,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVision401kPaid Leave

Key Requirements

  • •5+ years of experience in data analytics, media insights, ad tech, or a related quantitative field.
  • •Field measurement analysis and understand performance reporting solutions across the marketing funnel (e.g., Brand Lift, Sales Lift, Incrementality, MTA) with vendors such as Kantar, Nielsen, and others.
  • •Experience working with data clean room solutions (e.g., LiveRamp, Snowflake) for measurement and audience activation.
  • •Translate complex analytical findings into applicable insights for non-technical audiences.
  • •Experience with SQL and working directly with sales or client-facing teams.
Experience:Ad techMedia insightsDigital advertisingPublishingAdvertisingData analytics
Skills:Strategic thinkingCommunicationStakeholder managementAnalytical problem-solvingConsultative partnership
Languages:English
Tech Stack:SQLLiveRampSnowflakeKantarBrand MetricsABCS InsightsLucidNielsen

Company Brief

The New York Times
Operates The New York Times, a global news organization delivering journalism across print and digital platforms, plus specialty sites like Wirecutter. Produces reporting, opinion, multimedia, and subscription-driven content covering national and international affairs.
Industry: News, Journalism & Broadcasting
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New York, United States
Founded: 1851
WebsiteLinkedIn