Senior Product Manager ORI/BB APP (Shanghai, SH, CN)

Adidas
Shanghai
Full timeFunction: Product ManagementExperience: 7+ yearsEducation: bachelorsSkills: ["Communication","Analytical skills","Solution driven","Independent work","Cross-functional collaboration"]

Drive sport/street product range direction and translate category strategy into winning local market concepts. Lead cross-functional work across design, operations, materials, costing, planning, and process to deliver product concepts and execute strategic plans with speed to market. Use strong analytical and product information systems knowledge to manage range strategy, prepare business updates for relevant audiences, and implement CtC direction in partnership with counterparts.

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Adidas
Adidas
1 day ago

Senior Product Manager ORI/BB APP (Shanghai, SH, CN)

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Last checked: 13 hours agoStatus: Live

Job Summary

Drive sport/street product range direction and translate category strategy into winning local market concepts. Lead cross-functional work across design, operations, materials, costing, planning, and process to deliver product concepts and execute strategic plans with speed to market. Use strong analytical and product information systems knowledge to manage range strategy, prepare business updates for relevant audiences, and implement CtC direction in partnership with counterparts.
Location: Shanghai
Employment Type: Full time
Job Function: Product Management
Seniority: Mid level

Key Responsibilities

  • •Proactively manage range direction and sharpen creation direction in the sport/street area to create market-leading products.
  • •Propose and own range strategy and execution plan; act as a range expert to partner with key relation teams and markets.
  • •Lead cross-functional delivery of product concepts with strong understanding of the product creation process, ensuring speed to market within time frames.
  • •Analyze business performance, draw conclusions, and propose action steps; maintain smooth product info updating using product information systems.
  • •Prepare and present ranges and business-related topics for relevant audiences; contribute input to CtC direction and implement it with CtC counterparts.

Key Requirements

  • •7+ years of Product Marketing experience with an APP background and/or sport/street/fashion brands, ideally across large business scale.
  • •Strong knowledge of sport/street industry and local market landscape to identify strategic findings for winning the market.
  • •Deep product knowledge across product creation, consumption, and retail to fulfill different needs within the GCA market.
  • •Fluent English and strong communication skills to clearly transport and deliver information to stakeholders.
  • •PC skills in MS Office, especially PowerPoint and Excel; college degree preferably in marketing, business, or fashion.
Experience:7+ yearsSportswearFashionRetail
Education:Bachelor's in marketing / business / fashion
Skills:CommunicationAnalytical skillsSolution drivenIndependent workCross-functional collaboration
Languages:English
Tech Stack:MS OfficePowerPointExcel

Company Brief

Adidas
Global sportswear company designing, manufacturing, and selling athletic footwear, apparel, and accessories. Serves consumers and athletes through branded products, direct-to-consumer retail, and wholesale channels worldwide.
Industry: Fashion & Apparel
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Herzogenaurach, Germany
Founded: 1949
Glassdoor
Glassdoor: 3.8
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