Attentive

5 months ago

Senior Product Marketing Manager - Data & Integrations

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 9 hours agoStatus: Live

Job Summary

Lead go-to-market, positioning, and adoption for a Data & Integrations Platform, translating technical integration investments into an enterprise data platform narrative. Own platform positioning for buyers and sellers, drive launch and release marketing from open beta to GA tiering, and manage partner GTM for APIs and integrations. Create technical enablement and proof points, define success metrics, and partner with Analytics on post-launch measurement and revenue attribution.

Location: United States

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Own Data & Integrations Platform positioning for enterprise buyers and sellers.
•Lead launch strategy and execution for Data & Integrations Platform integrations, including open-beta to GA tiering and GTM cadence coordination.
•Drive partner GTM for APIs and integrations, turning technical capabilities into business outcomes and supporting co-marketing.
•Build and run release marketing to communicate availability, tiering, and adoption paths.
•Create external proof points and technical enablement, and define success metrics for post-launch measurement and revenue attribution.

Pay and Benefits

Salary: USD 150,000 - 165,000 annually

Perks:Equity

Key Requirements

•Min 5+ years working in product marketing.
•Experience in a B2B SaaS technology company, preferably in martech, commerce tech, or a fast-moving startup.
•Deep knowledge of data platforms, integrations, or APIs, including hands-on experience with data platforms such as Snowflake, Hightouch, Amperity or similar.
•Proven ability to translate technical integration capabilities into commercial value and customer proof points.
•Experience building launch processes and running multi-stakeholder GTM cadences.

Experience:5+ yearsB2B SaaSMartechCommerce techStartup

Skills:CommunicationOrganizationPrioritizationStorytellingCross-functional influence

Tech Stack:APIsSnowflakeHightouchAmperityCDP

Company Brief

Attentive

Provides a mobile messaging and personalization platform that helps brands engage customers via SMS, email, and onsite messaging to drive sales, retention, and personalized marketing at scale.

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: New York, United States

Founded: 2016

Website LinkedIn

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Attentive

5 months ago

Senior Product Marketing Manager - Data & Integrations

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 9 hours agoStatus: Live

Job Summary

Location: United States

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Own Data & Integrations Platform positioning for enterprise buyers and sellers.
•Lead launch strategy and execution for Data & Integrations Platform integrations, including open-beta to GA tiering and GTM cadence coordination.
•Drive partner GTM for APIs and integrations, turning technical capabilities into business outcomes and supporting co-marketing.
•Build and run release marketing to communicate availability, tiering, and adoption paths.
•Create external proof points and technical enablement, and define success metrics for post-launch measurement and revenue attribution.

Pay and Benefits

Salary: USD 150,000 - 165,000 annually

Perks:Equity

Key Requirements

•Min 5+ years working in product marketing.
•Experience in a B2B SaaS technology company, preferably in martech, commerce tech, or a fast-moving startup.
•Deep knowledge of data platforms, integrations, or APIs, including hands-on experience with data platforms such as Snowflake, Hightouch, Amperity or similar.
•Proven ability to translate technical integration capabilities into commercial value and customer proof points.
•Experience building launch processes and running multi-stakeholder GTM cadences.

Experience:5+ yearsB2B SaaSMartechCommerce techStartup

Skills:CommunicationOrganizationPrioritizationStorytellingCross-functional influence

Tech Stack:APIsSnowflakeHightouchAmperityCDP

Company Brief

Attentive

Provides a mobile messaging and personalization platform that helps brands engage customers via SMS, email, and onsite messaging to drive sales, retention, and personalized marketing at scale.

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: New York, United States

Founded: 2016

Website LinkedIn