Senior Marketing Specialist

Dow
India
Workplace: OnsiteFull timeFunction: Marketing & GrowthEducation: bachelorsSkills: ["Communication","Collaboration","Consultative guidance","Innovation","Continuous improvement"]

Build, improve, and deploy specialized marketing capabilities aligned to business and global marketing priorities. Serve as a global subject matter expert across marketing enablers such as CRM, knowledge/market research, data management, insights, lead and opportunity management, and campaign effectiveness. Consult and guide internal clients on marketing technologies and best practices, driving innovation through continuous improvement and integrated marketing tactics across Dow.

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FursaFursa
Dow
Dow
20 hours ago

Senior Marketing Specialist

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Last checked: 20 hours agoStatus: Live

Job Summary

Build, improve, and deploy specialized marketing capabilities aligned to business and global marketing priorities. Serve as a global subject matter expert across marketing enablers such as CRM, knowledge/market research, data management, insights, lead and opportunity management, and campaign effectiveness. Consult and guide internal clients on marketing technologies and best practices, driving innovation through continuous improvement and integrated marketing tactics across Dow.
Location: India
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Build, continuously improve, and deploy specialized marketing capabilities aligned to business or global marketing needs.
  • •Act as a global subject matter expert in one or more marketing enablers such as CRM, market research, data management, insights, lead and opportunity management, contact management, event management, sampling, or campaign effectiveness.
  • •Provide consultation and guidance to marketers and internal clients on marketing technologies, methodologies, and best practices.
  • •Identify and prioritize improvements and innovations within assigned marketing capability areas based on client needs and technology advancements.
  • •Support the development and deployment of integrated marketing tactics by connecting tools, insights, processes, and capabilities across Dow.

Pay and Benefits

Perks:Health InsuranceLife Insurance401kRetirement ProgramPaid LeaveParental LeaveGym Membership

Key Requirements

  • •Bachelor’s degree in marketing, business, communications, or a related field.
  • •Experience in marketing, commercial, research, analytics, CRM, campaign management, or related capability areas.
  • •Experience working on global teams and projects in a marketing or business environment.
  • •Strong understanding of marketing technologies, tools, methodologies, and best practices for the assigned area.
  • •Strong written and verbal communication skills to advise and influence internal stakeholders.
Education:Bachelor's in marketing, business, communications, or a related field
Skills:CommunicationCollaborationConsultative guidanceInnovationContinuous improvement
Tech Stack:CRM

Company Brief

Dow
Global materials science company producing chemicals, plastics, and advanced materials for industries including packaging, infrastructure, transportation, and consumer care. Offers solutions across supply chains with large-scale manufacturing and R&D capabilities.
Industry: Materials Science
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Midland, United States
Founded: 1897
WebsiteLinkedIn