Growth Marketing

Roboflow
New York, San Francisco
Workplace: RemoteFull timeUSD 170,000 - 195,000 annuallyFunction: Marketing & GrowthSkills: ["Communication","Problem-solving","Collaboration","Analytical thinking","Leadership"]

Growth-focused marketing leader building scalable, AI-powered growth systems that accelerate lead generation, onboarding, and revenue. You’ll own the growth tech stack, optimize the website, and orchestrate cross-functional GTM initiatives with a strong emphasis on data-driven experimentation and automation.

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Roboflow
Roboflow
6 months ago

Growth Marketing

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Source: Company careers pageValidated by: Fursa AI
Last checked: 9 hours agoStatus: Live

Job Summary

Growth-focused marketing leader building scalable, AI-powered growth systems that accelerate lead generation, onboarding, and revenue. You’ll own the growth tech stack, optimize the website, and orchestrate cross-functional GTM initiatives with a strong emphasis on data-driven experimentation and automation.
Location: New York, San Francisco
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Build AI Automations: Design and deploy AI-driven workflows to automate lead qualification, content distribution, and personalized outreach. You should be the person asking, "How can we use LLMs to do this 10x faster?"
  • •Own the Website: Treat our website as a product. You’ll own the performance, experiments, and conversion paths, ensuring roboflow.com is a high-converting machine.
  • •GTM Engineering: Build the connective tissue between our tools. Whether it’s connecting APIs, setting up webhooks, or building custom scrapers, you bridge the gap between marketing ideas and technical execution.
  • •Lifecycle Marketing: Design the end-to-end user journey. You’ll use email flows, in-app triggers, and retention loops to turn a first-time user into a power user and advocate.
  • •Analytics & Integration: You’ll ensure we have a clear view of our funnel from first touch to closed-won and find opportunities across all channels to increase leads, pipeline, and revenue.

Pay and Benefits

Salary: USD 170,000 - 195,000 annually
Equity and Bonus:Equity
Perks:Travel AllowanceHealth InsuranceEquityRemote WorkProductivity Stipend

Key Requirements

  • •Must-have ability to ship end-to-end marketing automations and be comfortable wiring tools (APIs, webhooks) to accelerate growth.
  • •Strong experience designing and optimizing multi-channel campaigns with measurable impact on leads and revenue.
  • •Proven track record of building data pipelines and dashboards to track funnel metrics across channels.
  • •Comfort with a technical, product-minded approach to marketing and collaboration with engineering.
  • •Ability to own and iterate on a marketing technology stack, from acquisition to activation and retention.
Experience:SaaSAIMachine learningComputer vision
Skills:CommunicationProblem-solvingCollaborationAnalytical thinkingLeadership
Tech Stack:ZapierClayOpenAI APIPostHogSegmentHexAPIsWebhooks

Company Brief

Roboflow
Provides a computer vision platform that helps teams build, deploy, and manage object detection and image classification models. Offers tooling for dataset versioning, annotation, augmentation, and production-ready model hosting and monitoring.
Industry: AI & Machine Learning
Company Size: Medium (51 to 250 employees)
Growth: Scaleup
Headquarters: Boston, United States
Founded: 2016
WebsiteLinkedIn