Manager, US Media - Strategy & Planning (Sports)

American Express
New York
Workplace: HybridFull timeUSD 89,250 - 150,250 annuallyFunction: Strategy & Corporate DevelopmentSkills: ["Relationship management","Autonomous work","Collaboration","Partner management","Negotiation"]

Lead media strategy and planning for American Express sports sponsorships and tentpole moments. Own a cross-sport paid media strategy and partner with media investment, brand content, brand social, sponsorships, and analytics teams to manage planning and end-to-end execution. Drive integrated, prospect-facing plans across full seasons and activation “heat” moments while monitoring industry trends, competitor activity, and emerging opportunities to maximize impact.

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FursaFursa
American Express
American Express
3 days ago

Manager, US Media - Strategy & Planning (Sports)

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Last checked: 5 hours agoStatus: Live

Job Summary

Lead media strategy and planning for American Express sports sponsorships and tentpole moments. Own a cross-sport paid media strategy and partner with media investment, brand content, brand social, sponsorships, and analytics teams to manage planning and end-to-end execution. Drive integrated, prospect-facing plans across full seasons and activation “heat” moments while monitoring industry trends, competitor activity, and emerging opportunities to maximize impact.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Strategy & Corporate Development
Seniority: Manager level

Key Responsibilities

  • •Lead strategy and execution of paid media for Amex’s sports sponsorships and tentpole moments.
  • •Maximize the impact of sports portfolio and media investments aligned to brand positioning and goals.
  • •Enable end-to-end execution of sports sponsorship and contractual media, including broadcast sponsorships, integrations, and social/digital paid media.
  • •Partner across cross-functional teams to develop and execute integrated, prospect-facing plans for full-season and activation-led moments.
  • •Maintain a pulse on industry trends, competitor activities, and emerging opportunities to inform strategy.

Pay and Benefits

Salary: USD 89,250 - 150,250 annually
Perks:Health InsuranceDentalVisionLife InsuranceDisability Insurance401kPaid Parental

Key Requirements

  • •Experience in paid media planning, strategy, and execution.
  • •Experience managing brand presence around major sports leagues.
  • •Experience working with or managing agencies and media partners (preferred agency background).
  • •Excellent project/process management with strong attention to detail.
  • •Ability to clearly and persuasively articulate ideas and create advanced-level presentations for varied audiences.
Experience:Sports media
Skills:Relationship managementAutonomous workCollaborationPartner managementNegotiation

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

American Express
Provides global payment, credit, and travel-related financial services for consumers and businesses. Best known for its charge and credit cards, merchant payment network, and premium customer rewards and servicing.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New York City, United States
Founded: 1850
WebsiteLinkedIn