Product Marketing Manager, Enterprise

Adyen
New York
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 2-7 yearsSkills: ["Communication","Analytical","Problem-solving","Collaboration"]

Market-oriented Product Marketing Manager for enterprise H1 initiatives, responsible for go-to-market playbooks, product launches, and sales enablement across 20+ local markets. You'll leverage customer insights and competitive analysis to shape positioning in fintech/SaaS verticals, collaborate with Product, Marketing, and Sales teams, and drive revenue growth through global programs and enabling regional teams.

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Adyen
Adyen
4 months ago

Product Marketing Manager, Enterprise

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Source: Company careers pageValidated by: Fursa AI
Last checked: 16 hours agoStatus: Live

Job Summary

Market-oriented Product Marketing Manager for enterprise H1 initiatives, responsible for go-to-market playbooks, product launches, and sales enablement across 20+ local markets. You'll leverage customer insights and competitive analysis to shape positioning in fintech/SaaS verticals, collaborate with Product, Marketing, and Sales teams, and drive revenue growth through global programs and enabling regional teams.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Go-to-Market playbooks: Equip the commercial teams with ready to localize playbooks and campaigns for different target markets.
  • •Product launches: Lead strategic product launch programs from start to finish, coordinating multiple workstreams and stakeholder groups.
  • •Customer Insight: Use market research, competitive analysis, and local insights to inform product positioning and growth opportunities.
  • •Create compelling content: Develop marketing materials including website copy, blog posts, case studies, white papers, presentations, and sales enablement tools.
  • •Enable sales and partner teams: Deliver training, tools, and resources to help sell and promote Adyen’s products.

Key Requirements

  • •2-7 years of experience in B2B product/customer marketing, ideally within the fintech or SaaS sectors.
  • •Fluent in English, both written and spoken.
  • •Experience in a fast-paced company within a changing market with adaptability and the ability to overcome challenges.
  • •Proven ability to manage and execute global projects with measurable results.
  • •Excellent communication skills and the ability to simplify complex technical concepts for various audiences.
Experience:2-7 yearsFintechSaaS
Skills:CommunicationAnalyticalProblem-solvingCollaboration
Languages:English

Company Brief

Adyen
Global payments company providing a unified platform for accepting payments, risk management, and financial services to merchants and enterprises across online, mobile, and in-store channels.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Amsterdam, Netherlands
Founded: 2006
WebsiteLinkedIn