Match Group

4 weeks ago

Sr. Manager, Integrated MarComms AUS

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Lead Tinder’s Australia integrated MarComms strategy with a social-first, culture-first approach that drives measurable earned impact. Own creator, influencer, podcast, and partnership ecosystems while optimizing narratives for Gen Z across short-form video, emerging platforms, and niche online communities. Collaborate with marketing teams to ensure paid/owned/earned cohesion, evolve media relations and agency partnerships, and build brand trust and reputation through high-visibility moments.

Location: Melbourne, Sydney

Workplace: Hybrid

Employment Type: Full time

Job Function: Communications, PR & Community

Seniority: Sr. Manager level

Key Responsibilities

•Develop and implement social-first integrated MarComms strategies starting in social, and shape culturally resonant narratives for Gen Z.
•In collaboration with the team, build influencer and creator strategies and campaigns aligned with Australia’s marketing strategy and KPIs.
•Manage creator, influencer, and partnership ecosystems, including pipeline outreach and agency/external communications support models.
•Deliver measurable earned impact using social media share-of-voice and qualitative/quantitative engagement signals, evolving success metrics beyond media volume.
•Partner on trust, safety, reputational, and corporate communications topics to strengthen Tinder’s brand reputation during high-visibility moments.

Pay and Benefits

Salary: AUD 130,000 - 145,000 annually

Key Requirements

•5-10 years experience in communications and social media from an agency or brand background.
•Develop and implement reactive and proactive communications and social strategies end-to-end.
•Deep fluency in social-first ecosystems, creator culture, influencer marketing, and digital content trends with Australia relationships.
•Strong collaboration skills influencing across functions and stakeholders, including managing agencies and external partners.
•Ability to connect storytelling to business impact with data-driven commercial awareness and strong project management.

Experience:5-10 yearsCommunicationsSocial mediaInfluencer marketingDigital contentGen Z

Skills:StrategicHands-on executionAttention to detailCollaborationProject management

Company Brief

Match Group

Operates a portfolio of consumer dating products and services, including Tinder, Match.com, PlentyOfFish, and Hinge, connecting millions of users globally through mobile and web platforms.

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Dallas, United States

Founded: 1995

Glassdoor: 3.8

Website LinkedIn Glassdoor

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Match Group

4 weeks ago

Sr. Manager, Integrated MarComms AUS

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Location: Melbourne, Sydney

Workplace: Hybrid

Employment Type: Full time

Job Function: Communications, PR & Community

Seniority: Sr. Manager level

Key Responsibilities

•Develop and implement social-first integrated MarComms strategies starting in social, and shape culturally resonant narratives for Gen Z.
•In collaboration with the team, build influencer and creator strategies and campaigns aligned with Australia’s marketing strategy and KPIs.
•Manage creator, influencer, and partnership ecosystems, including pipeline outreach and agency/external communications support models.
•Deliver measurable earned impact using social media share-of-voice and qualitative/quantitative engagement signals, evolving success metrics beyond media volume.
•Partner on trust, safety, reputational, and corporate communications topics to strengthen Tinder’s brand reputation during high-visibility moments.

Pay and Benefits

Salary: AUD 130,000 - 145,000 annually

Key Requirements

•5-10 years experience in communications and social media from an agency or brand background.
•Develop and implement reactive and proactive communications and social strategies end-to-end.
•Deep fluency in social-first ecosystems, creator culture, influencer marketing, and digital content trends with Australia relationships.
•Strong collaboration skills influencing across functions and stakeholders, including managing agencies and external partners.
•Ability to connect storytelling to business impact with data-driven commercial awareness and strong project management.

Experience:5-10 yearsCommunicationsSocial mediaInfluencer marketingDigital contentGen Z

Skills:StrategicHands-on executionAttention to detailCollaborationProject management

Company Brief

Match Group

Operates a portfolio of consumer dating products and services, including Tinder, Match.com, PlentyOfFish, and Hinge, connecting millions of users globally through mobile and web platforms.

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Dallas, United States

Founded: 1995

Glassdoor: 3.8

Website LinkedIn Glassdoor