2 days ago

Product Marketing Manager, Japan Scaled Growth

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 8 hours agoStatus: Live

Job Summary

Own product marketing strategy and GTM execution for TikTok’s Japan ads products, partnering with agency sales and global product stakeholders to accelerate product penetration and adoption. Identify market opportunities, advertiser needs, and ecosystem trends, translating them into localized priorities, enablement materials, and activation plans. Drive revenue growth across acquisition, expansion, and retention, while supporting strategic agency accounts and scaling best practices across APAC.

Location: Tokyo

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Lead Japan regional product strategy, GTM planning, and growth initiatives for key advertising products.
•Identify market opportunities, advertiser needs, and ecosystem trends, translating them into localized GTM plans and product priorities.
•Drive product adoption, market penetration, and product-market fit through cross-functional execution and market insight.
•Own product enablement and market readiness, translating global/regional updates into localized narratives, materials, and activation plans.
•Support strategic agency accounts and scale best practices across APAC by turning learnings into playbooks and partner programs.

Key Requirements

•Extensive experience in media, digital advertising, or related industries in product marketing, strategy, agency, or account management roles.
•Experience driving product adoption and go-to-market execution across performance, lead generation, brand, creative, and measurement objectives.
•Cross-functional experience working with Sales, Product, and Operations teams to drive business outcomes.
•Strong analytical, communication, and presentation skills with a customer-oriented mindset and strong commercial acumen.
•Professional proficiency in both Japanese and English for stakeholder and customer communication in Japan and global markets.

Experience:MediaDigital advertisingProduct marketing

Skills:Strategic thinkingData-drivenCross-functional influenceCommunicationCommercial acumen

Languages:JapaneseEnglish

Company Brief

TikTok

Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn

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TikTok

2 days ago

Product Marketing Manager, Japan Scaled Growth

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 8 hours agoStatus: Live

Job Summary

Location: Tokyo

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Lead Japan regional product strategy, GTM planning, and growth initiatives for key advertising products.
•Identify market opportunities, advertiser needs, and ecosystem trends, translating them into localized GTM plans and product priorities.
•Drive product adoption, market penetration, and product-market fit through cross-functional execution and market insight.
•Own product enablement and market readiness, translating global/regional updates into localized narratives, materials, and activation plans.
•Support strategic agency accounts and scale best practices across APAC by turning learnings into playbooks and partner programs.

Key Requirements

•Extensive experience in media, digital advertising, or related industries in product marketing, strategy, agency, or account management roles.
•Experience driving product adoption and go-to-market execution across performance, lead generation, brand, creative, and measurement objectives.
•Cross-functional experience working with Sales, Product, and Operations teams to drive business outcomes.
•Strong analytical, communication, and presentation skills with a customer-oriented mindset and strong commercial acumen.
•Professional proficiency in both Japanese and English for stakeholder and customer communication in Japan and global markets.

Experience:MediaDigital advertisingProduct marketing

Skills:Strategic thinkingData-drivenCross-functional influenceCommunicationCommercial acumen

Languages:JapaneseEnglish

Company Brief

TikTok

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn