OKX

1 month ago

Product Manager / Director, User Growth

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Senior product manager/director focused on user growth for a crypto platform. Leads cross‑functional teams to define and execute growth campaigns, optimize SEO/ASO, and build channel strategies to maximize user acquisition and retention across global markets, while leveraging data analytics to drive decision making.

Location: Singapore

Workplace: Onsite

Employment Type: Full time

Job Function: Product Management

Seniority: Director level

Key Responsibilities

•Lead development of ToC growth activities (campaigns) and consumer task products to boost user engagement and retention.
•Define and execute channel growth strategies spanning SEO, ASO, referral, affiliate, and paid channels to maximize user acquisition and organic reach.
•Collaborate with channel owners to align platform capabilities with funnel requirements and growth objectives.
•Identify high-potential channel opportunities and build product features that amplify channel performance at scale.
•Analyze growth activities and performance metrics to derive actionable insights and continuously optimize growth strategies.

Pay and Benefits

Perks:Learning BudgetHealth InsuranceMeal Allowance

Key Requirements

•3+ years of experience in growth activities (campaigns, loyalty, platform products) with a proven track record of driving growth through innovative product solutions.

Experience:3+ yearsCryptoFintechBlockchain

Skills:CommunicationLeadershipCollaborationStakeholder managementProblem-solving

Languages:English

Company Brief

OKX

Global cryptocurrency exchange and Web3 technology provider offering spot and derivatives trading, custody, wallet services, and blockchain infrastructure to retail and institutional users worldwide.

Industry: Trading Platforms

Company Size: Enterprise (1,001+ employees)

Growth: Established Company

Headquarters: Victoria, Seychelles

Founded: 2017

Website LinkedIn

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OKX