Data Scientist, SMB Ads Growth
San Francisco
Full timeUSD 293,000 - 515,000 annuallyFunction: Data Science & Machine LearningExperience: 5+ yearsSkills: ["Cross-functional partnership","Experimentation","Hypothesis formulation","Communication to executives","Ambiguity tolerance"]Architect end-to-end analytics for SMB Ads Growth, partnering with the SMB Ads Marketing team to drive strategy across targeting, funnel optimization, and performance forecasting. Own foundational growth metrics and North Star KPIs, build propensity and look-alike models, design incrementality and multi-touch attribution, and lead experimentation with A/B and multivariate tests. Deliver automated dashboards for weekly operating reviews and high-fidelity revenue models to guide quarterly and annual targets.

