3 months ago

Growth Strategist for Credit Card

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

A strategic marketing leader focused on credit card products,Responsible for shaping end-to-end marketing plans across channels, partnering with product teams, and directing a team to drive acquisition, retention, and demand while ensuring compliance and data-driven optimization in a hybrid in-office setup across MA, NC, and DE.

Location: Charlotte, Newark

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Develop and help lead marketing strategy and vision to achieve overall business objectives and revenue goals
•Influence and partner with cross-functional team to design and deliver quarterly and annual integrated marketing plans across channels
•Manage a team to help execute on plans across acquisition and portfolio management
•Serve as primary liaison between business lines and marketing partners, ensuring the broader marketing team is fully versed on products, pricing, value proposition and differentiators
•Partner with leadership and key partners to align on marketing strategy and priorities while navigating requests from stakeholders

Pay and Benefits

Perks:MedicalDentalVisionRetirementWellness Stipend

Key Requirements

•Credit Card marketing experience including advertising, direct, digital and public relations
•Strong channel experience in digital marketing including search, display, social and content
•Experience developing insightful and clear creative, marketing, advertising and/or media briefs, using research, data, personas, and customer journey maps
•Ability to review data, interpret results and create actionable and measurable strategies
•Minimum 10+ years of marketing experience

Experience:10+ years

Education:Bachelor's

Skills:CommunicationLeadershipStrategic thinkingCollaboration

Languages:English

Tech Stack:Digital marketingPaid mediaOwned media

Company Brief

Citizens Bank

Regional bank offering retail and commercial banking, mortgage lending, wealth management, and payment services to individuals and businesses across the United States.

Industry: Banking

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Providence, United States

Founded: 1828

Website

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Citizens Bank

3 months ago

Growth Strategist for Credit Card

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Location: Charlotte, Newark

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Develop and help lead marketing strategy and vision to achieve overall business objectives and revenue goals
•Influence and partner with cross-functional team to design and deliver quarterly and annual integrated marketing plans across channels
•Manage a team to help execute on plans across acquisition and portfolio management
•Serve as primary liaison between business lines and marketing partners, ensuring the broader marketing team is fully versed on products, pricing, value proposition and differentiators
•Partner with leadership and key partners to align on marketing strategy and priorities while navigating requests from stakeholders

Pay and Benefits

Perks:MedicalDentalVisionRetirementWellness Stipend

Key Requirements

•Credit Card marketing experience including advertising, direct, digital and public relations
•Strong channel experience in digital marketing including search, display, social and content
•Experience developing insightful and clear creative, marketing, advertising and/or media briefs, using research, data, personas, and customer journey maps
•Ability to review data, interpret results and create actionable and measurable strategies
•Minimum 10+ years of marketing experience

Experience:10+ years

Education:Bachelor's

Skills:CommunicationLeadershipStrategic thinkingCollaboration

Languages:English

Tech Stack:Digital marketingPaid mediaOwned media

Company Brief

Citizens Bank

Regional bank offering retail and commercial banking, mortgage lending, wealth management, and payment services to individuals and businesses across the United States.

Industry: Banking

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Providence, United States

Founded: 1828

Website