Canon

2 days ago

Marketing Strategy Specialist (Pro Video)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 9 hours agoStatus: Live

Job Summary

Own marketing strategy for defined customer segments and product portfolios across Europe, turning market intelligence into insight-led plans and long-term direction. Lead integrated marketing strategy and planning for product launches and lifecycle campaigns, creating strategic master briefs and managing end-to-end execution, optimization, and performance measurement. Partner with Product Management, Sales, regional teams, and agency partners while monitoring market and campaign results to drive commercial growth.

Location: United Kingdom

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Own the marketing strategy for assigned customer segments and product portfolio, developing insight-led plans to drive business growth.
•Analyze customer, competitor, and industry trends to identify opportunities and shape long-term marketing direction.
•Lead the development and delivery of integrated marketing strategies for product launches, brand campaigns, and lifecycle activity with measurable commercial impact.
•Create compelling strategic marketing briefs aligned with stakeholders to ensure campaigns are positioned for success.
•Manage end-to-end marketing plans from strategy through execution, optimization, and performance measurement while monitoring results and collaborating cross-functionally.

Pay and Benefits

Salary: GBP 47,000 - 56,185 annually

Perks:PensionPaid Leave

Key Requirements

•Proven experience developing and delivering B2P marketing strategies, ideally in a technology, imaging, or consumer electronics environment.
•Strong commercial and strategic mindset with a solid understanding of European consumer markets, customer behaviors, and industry trends.
•Ability to translate complex products and technologies into customer value propositions and insight-led marketing strategies.
•Excellent communication and stakeholder management skills to influence and collaborate across senior leaders and cross-functional teams.
•Experience managing marketing budgets and optimizing investment to maximize ROI.

Experience:TechnologyImagingConsumer electronics

Skills:CommunicationStakeholder managementInfluencingCross-cultural collaborationOrganization

Company Brief

Canon

Global technology company manufacturing imaging and optical products including cameras, camcorders, printers, scanners, and medical and industrial equipment, serving consumers, businesses, and healthcare markets worldwide.

Industry: Manufacturing

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Tokyo, Japan

Founded: 1937

Glassdoor: 3.6

Website LinkedIn

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Canon

2 days ago

Marketing Strategy Specialist (Pro Video)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 9 hours agoStatus: Live

Job Summary

Location: United Kingdom

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Own the marketing strategy for assigned customer segments and product portfolio, developing insight-led plans to drive business growth.
•Analyze customer, competitor, and industry trends to identify opportunities and shape long-term marketing direction.
•Lead the development and delivery of integrated marketing strategies for product launches, brand campaigns, and lifecycle activity with measurable commercial impact.
•Create compelling strategic marketing briefs aligned with stakeholders to ensure campaigns are positioned for success.
•Manage end-to-end marketing plans from strategy through execution, optimization, and performance measurement while monitoring results and collaborating cross-functionally.

Pay and Benefits

Salary: GBP 47,000 - 56,185 annually

Perks:PensionPaid Leave

Key Requirements

•Proven experience developing and delivering B2P marketing strategies, ideally in a technology, imaging, or consumer electronics environment.
•Strong commercial and strategic mindset with a solid understanding of European consumer markets, customer behaviors, and industry trends.
•Ability to translate complex products and technologies into customer value propositions and insight-led marketing strategies.
•Excellent communication and stakeholder management skills to influence and collaborate across senior leaders and cross-functional teams.
•Experience managing marketing budgets and optimizing investment to maximize ROI.

Experience:TechnologyImagingConsumer electronics

Skills:CommunicationStakeholder managementInfluencingCross-cultural collaborationOrganization

Company Brief

Canon

Industry: Manufacturing

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Tokyo, Japan

Founded: 1937

Glassdoor: 3.6

Website LinkedIn