Senior DR Creative Strategist

Happy Mammoth
Krakow
Workplace: RemoteFull timeFunction: Administration & Executive AssistanceSkills: ["Collaboration","Creative strategy","Data-driven decision making","Testing mindset","Cross-functional communication"]

Develop and pitch a continuous pipeline of direct-response creative concepts for eCommerce, partnering with designers, video editors, and UGC creators to turn briefs into performance-ready assets. Use performance data to refine hooks, angles, and narratives, and run structured creative tests with hypotheses and documented outcomes. Adapt messaging for Australia, the U.S., and EU markets while staying current with platform trends across Meta, TikTok, and YouTube.

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Happy Mammoth
Happy Mammoth
23 hours ago

Senior DR Creative Strategist

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Last checked: 7 hours agoStatus: Live

Job Summary

Develop and pitch a continuous pipeline of direct-response creative concepts for eCommerce, partnering with designers, video editors, and UGC creators to turn briefs into performance-ready assets. Use performance data to refine hooks, angles, and narratives, and run structured creative tests with hypotheses and documented outcomes. Adapt messaging for Australia, the U.S., and EU markets while staying current with platform trends across Meta, TikTok, and YouTube.
Location: Krakow
Workplace: Remote
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Mid level

Key Responsibilities

  • •Develop and pitch new direct response creative concepts on an ongoing cadence to maintain a consistent pipeline of angles and hooks.
  • •Write clear creative briefs translating performance insights into actionable direction.
  • •Partner with designers, editors, and UGC talent to execute concepts from brief to finished assets.
  • •Track and report concept performance (e.g., win rate and baseline hits) and use results to refine future briefs.
  • •Structure and run creative tests with clear hypotheses, documenting outcomes to build creative intelligence.

Pay and Benefits

Perks:Remote WorkPaid LeaveLearning Budget

Key Requirements

  • •Proven experience developing direct response creative concepts for eCommerce brands, ideally in health or supplements.
  • •Track record of consistently generating new winning concepts at scale.
  • •Background in direct-response copywriting with strong hooks, angles, and pain-point-led narratives.
  • •Experience briefing and directing designers, video editors, and UGC creators to execute creative concepts.
  • •Ability to work from performance data and familiarity with testing frameworks, hypotheses, and iterative creative tests.
Experience:ECommerceB2CDirect responseHealthSupplements
Skills:CollaborationCreative strategyData-driven decision makingTesting mindsetCross-functional communication
Languages:English
Tech Stack:MetaTikTokYouTubeMotionForeplay

Company Brief

Happy Mammoth
E-commerce company that formulates and sells natural, science-backed supplements and wellness products primarily for women, focusing on hormone balance, digestion, and overall wellbeing via direct-to-consumer channels.
Industry: Direct to Consumer Brands
Company Size: Medium (51 to 250 employees)
Funding: Bootstrapped
Headquarters: Miami, United States
Founded: 2017
Glassdoor
Glassdoor: 4.6
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