Senior Manager, Revenue Marketing

Trulioo
Vancouver
Workplace: HybridFull timeCAD 140,000 - 170,000 annuallyFunction: Marketing & GrowthExperience: 8+ yearsEducation: bachelorsSkills: ["Cross-functional collaboration","Leadership","Strategic planning","Data-driven decision-making","Continuous improvement"]

Own demand generation and ABM for net-new mid-market and enterprise accounts, while running lifecycle marketing to grow and retain existing customers. Lead funnel targets and hygiene end to end, closely partnering with SDR leadership, Sales, and Customer Success. Inherit and scale an events team, then hire and structure the growth function. Use AI and emerging technologies to streamline workflows and continuously improve pipeline and revenue outcomes.

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Trulioo
Trulioo
2 days ago

Senior Manager, Revenue Marketing

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Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Live

Job Summary

Own demand generation and ABM for net-new mid-market and enterprise accounts, while running lifecycle marketing to grow and retain existing customers. Lead funnel targets and hygiene end to end, closely partnering with SDR leadership, Sales, and Customer Success. Inherit and scale an events team, then hire and structure the growth function. Use AI and emerging technologies to streamline workflows and continuously improve pipeline and revenue outcomes.
Location: Vancouver
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Own demand generation and ABM strategy for net-new mid-market and enterprise acquisition through channel selection and campaign execution.
  • •Build and run lifecycle marketing to grow and retain existing accounts in partnership with customer success and sales.
  • •Own funnel targets and funnel hygiene end to end, and manage day-to-day operations with SDR leadership on lead scoring, handoff, and account targeting.
  • •Lead the events team and connect event programs directly to pipeline outcomes.
  • •Hire and structure the growth marketing team; leverage AI and emerging technologies to improve productivity and continuously optimize workflows.

Pay and Benefits

Salary: CAD 140,000 - 170,000 annually
Perks:Health InsuranceDentalVision401kPaid LeaveParental LeaveLearning BudgetWellness Stipend

Key Requirements

  • •Bachelor's degree in marketing, business, or a related field, or equivalent experience.
  • •8+ years of experience in B2B SaaS demand generation, ABM, or growth marketing with direct ownership of pipeline and revenue targets.
  • •Strong cross-functional operating skill building trust and alignment with sales, customer success, RevOps, and finance.
  • •Comfort owning a full funnel spanning demand generation and lifecycle marketing for mid-market and enterprise accounts.
  • •Power-user experience with Marketo, working fluency with Salesforce, and SQL to pull and interpret funnel data.
Experience:8+ yearsB2B SaaSDemand generationABMGrowth marketing
Education:Bachelor's
Skills:Cross-functional collaborationLeadershipStrategic planningData-driven decision-makingContinuous improvement
Tech Stack:MarketoSalesforceSQLDemandbase6senseClay

Company Brief

Trulioo
Provides global identity verification and compliance solutions via a cloud-based platform that helps businesses verify customers, prevent fraud, and meet KYC/AML requirements across jurisdictions and industries.
Industry: RegTech
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Vancouver, Canada
Founded: 2011
WebsiteLinkedIn