Founding Growth Lead

Pallet
San Francisco, New York
Workplace: OnsiteFull timeUSD 140,000 - 190,000 annuallyFunction: Entrepreneurship & Venture BuildingExperience: 3-7 yearsSkills: ["Strong learning ability","Performance evaluation","Cross-functional collaboration","Managing contractors","Strategic thinking"]

Own and improve the growth engine across paid acquisition, email, website optimization, content distribution, ABM, and emerging SEO/AEO channels. Build the marketing ops foundation for automation, attribution, website tracking, lead routing, segmentation, and reporting across the MQL/SQL and pipeline stages. Measure performance in CRM and campaign-level attribution, collaborate with sales and content, and manage contractors or specialists as needed.

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Pallet
Pallet
1 day ago

Founding Growth Lead

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Source: Company careers pageValidated by: Fursa AI
Last checked: 9 hours agoStatus: Live
Reposted: similar role first listed 2 weeks ago

Job Summary

Own and improve the growth engine across paid acquisition, email, website optimization, content distribution, ABM, and emerging SEO/AEO channels. Build the marketing ops foundation for automation, attribution, website tracking, lead routing, segmentation, and reporting across the MQL/SQL and pipeline stages. Measure performance in CRM and campaign-level attribution, collaborate with sales and content, and manage contractors or specialists as needed.
Location: San Francisco, New York
Workplace: Onsite
Employment Type: Full time
Job Function: Entrepreneurship & Venture Building
Seniority: Mid level

Key Responsibilities

  • •Scale paid digital programs that generate qualified enterprise pipeline
  • •Run marketing automation, email segmentation, nurture, and lead-management programs
  • •Improve website conversion paths, tracking, landing pages, and content
  • •Measure channel performance using CRM and campaign/website attribution
  • •Partner with sales and content teams on integrated enterprise campaigns while managing contractors/specialists

Pay and Benefits

Salary: USD 140,000 - 190,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceVisionDental401kPaid LeaveLife InsuranceLearning BudgetCommuter BenefitsRemote HomeEquity

Key Requirements

  • •3-7 years of growth, digital, demand generation, or ABM experience
  • •Experience marketing enterprise technology with a sales-led buying process
  • •Experience across multiple channels, including paid digital, email, website, and content
  • •Working knowledge of marketing automation, attribution, CRM reporting, and website tracking
  • •Understanding of MQLs, SQLs, pipeline, and revenue conversion
Experience:3-7 yearsStartupEnterprise technologyDemand generationABMMarketing automation
Skills:Strong learning abilityPerformance evaluationCross-functional collaborationManaging contractorsStrategic thinking
Languages:English
Tech Stack:SEOAEOABMEmailWebsite optimizationMarketing automationCRM reportingAttributionWebsite tracking

Company Brief

Pallet
Provides an employer-focused platform that helps companies offer housing and homeownership benefits to employees, including relocation support, home purchase assistance, and housing-related resources to improve employee retention and recruitment.
Industry: HR Tech
Headquarters: United States
Website