Product Manager, Measurement

TikTok
San Jose
Workplace: OnsiteFull timeFunction: Product ManagementExperience: 3+ yearsEducation: bachelorsSkills: ["Strategic planning","Cross-functional collaboration","Data analysis","Technical specification writing","Roadmap development"]

Own measurement and experimentation product strategy and delivery for TikTok’s advertising ecosystem. Lead roadmap and vision for experimentation infrastructure and measurement products, partnering with Engineering, Data Science, and Product Marketing to define priorities. Drive methodology from randomization to inference, define success metrics, analyze data to shape product decisions, and write technical specs and product requirements to launch impact at scale.

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FursaFursa
TikTok
TikTok
1 month ago

Product Manager, Measurement

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Source: Company careers pageValidated by: Fursa AI
Last checked: 17 hours agoStatus: Live

Job Summary

Own measurement and experimentation product strategy and delivery for TikTok’s advertising ecosystem. Lead roadmap and vision for experimentation infrastructure and measurement products, partnering with Engineering, Data Science, and Product Marketing to define priorities. Drive methodology from randomization to inference, define success metrics, analyze data to shape product decisions, and write technical specs and product requirements to launch impact at scale.
Location: San Jose
Workplace: Onsite
Employment Type: Full time
Job Function: Product Management
Seniority: Mid level

Key Responsibilities

  • •Set the vision and develop the roadmap for measurement and experimentation products.
  • •Build and launch measurement products that help advertisers realize business value across paid channels.
  • •Collaborate with senior leaders and cross-functional teams (Engineering, Data Science, Product Marketing) to define priorities and execute shared goals.
  • •Own experimentation infrastructure and methodology, from randomization to inference methods.
  • •Define success metrics, analyze data, and write technical specs and product requirements for development.

Key Requirements

  • •Bachelor’s degree or higher with a quantitative major (e.g., Statistics, Economics, Social Sciences) or equivalent science/technical field.
  • •3+ years of product management experience taking internet products through the full cycle from requirements to launch.
  • •Knowledge of causal inference and experimental design within a broader measurement ecosystem.
  • •Experience defining vision, strategy, and roadmap for a software product.
  • •Experience in ads monetization and working with data teams/external partners to build measurement models and frameworks.
Experience:3+ yearsAdsAd techMeasurementExperimentationInternet productsData science
Education:Bachelor's in quantitative field (e.g., Statistics, Economics, Social Sciences)
Skills:Strategic planningCross-functional collaborationData analysisTechnical specification writingRoadmap development

Company Brief

TikTok
Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Singapore, Singapore
Founded: 2016
WebsiteLinkedIn